marketing

Design Your Strategy for Meeting Prospects

For most professionals, the greatest biz dev weakness is a lack of good contacts. Try to make 2016 the year of creating systems to meet more potential clients and referral sources. Start by listing your well-connected contacts. Then consider implementing joint ventures. Then, think about organizations that serve your prospects. Finally, create a list of strangers by observing the names that cross your path throughout the day. You can also purchase lists. Then, start inviting them to webinars and seminars. A big increase in your inventory of prospects will be a big biz dev improvement.

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